1. Making Assumptions
2. Time Management
No matter who is on your marketing teams – be they internal or external or combination of both, one thing is clear: You need to get the most out of them that you can.
3. Wrong People
4. Not Tracking
A final step in improving your marketing budget focuses on tracking. Do you know what the ROI was on your latest campaign?
Sourced through Scoop.it from: www.forbes.com